Tuesday, 16 October 2012

Target Audience Research


Are target audience are a range of Males from 15-30, and some females from the same age range. But because the music we use, and the band members being all male, it will influence a higher influx of male fans rather than female. For example the Arctic Monkeys picture below. We agree that the fashion shown below is pretty much we would expect from our target audience. They would definitely be interested in going to football, and sporting events and going out drinking at weekends.



Here is a character profile of our target audience:
Name: Alex Turner
Age: 19
Bio: Is a student at Uni, supports Sheffield United FC, he is a man he likes to go out all the time and get drunk, and also go to football matches every weekend. He also loves attending gigs and festivals. His fashion sense is mainly wearing jeans, different brand Polo shirts such as Fred Perry or Lacoste, and wearing either a Harrington or different Parka Jackets. He is a man he doesn't really care what people think, but still maintains a good image of himself to the general public. Below is an example of what he might look like.


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