What does this task involve?

Promo video -  Music videos use a wide range of styles of film making techniques, including animation, live action filming, documentaries, and non-narrative approaches such as abstract film. Some music videos blend different styles, such as animation and live action. Many music videos do not interpret images from the song's lyrics, making it less literal than expected. Other music videos may be without a set concept, being merely a filmed version of the song's live performance.

Here we have a video of the Arctic Monkeys "Fluorescent Adolescent". This video use's a non narrative approach, by just showing moving action with no words, and letting the music play over the top of it,.



Digipaks- typically consist of a gatefold (book-style) paperboard or card stock outer binding, with one or more plastic trays capable of holding a CD or DVD attached to the inside.

Digipak-style packaging is often used for CD singles or special editions of CD albums and the tall DVD Digipak (DVDigipak) is used as a premium package for DVDs and DVD sets. Such packaging is less resistant to abrasion than jewel cases, so it tends to show signs of wear relatively quickly.


Websites- Bands and artists will use there websites for many things such as promotion, selling merchandise, and advertising new albums or tour dates.

As you can see the Arctic Monkeys have advertisement of there next gig on their home page.